Care Home Open Week, held this summer from 16 to 22 June, once again shone a spotlight on the incredible work happening within care homes across the country. As proud supporters of Championing Social Care’s campaign, we recognise the vital role that care home workers play as an essential part of the wider nursing and social care workforce.
The week offered an invaluable opportunity for care homes to open their doors to local communities, inviting residents, families, neighbours and partners to see first-hand the quality of care, compassion and professionalism that define the sector. From guided tours and family fun days to information sessions and interactive activities, care homes used the week to showcase their services, challenge outdated perceptions, and build stronger local relationships.
A standout feature of this year’s celebrations was the launch of the Scotland to Brighton cycle relay. Groups of determined, lycra-clad cyclists embarked on dedicated routes spanning the length of the country, stopping at care homes along the way to show support, raise awareness and celebrate staff and residents. Their journey symbolised the unity, commitment and energy that drive the sector forward.
Care Home Open Week not only highlighted the dedication of care home employees but also helped reinforce the message that care homes are vibrant, supportive and valued parts of our communities. It was a reminder that when we open our doors, we also open opportunities—for connection, understanding and continued excellence in care.